A meeting of the minds
John Fatteross delivers business communications with an uncommon fusion of left and right brain skills. On the left, incisive brand messaging and content strategy. On the right, award-winning copy and creative.
The result for clients from start-ups to Fortune 100 firms:
JFC has half a mind to find your story…and the other half to tell it well.
THE THINK & THE DO
Branding and market positioning services
- Brand messaging platforms
- Go-to-market positioning
- Content strategy
- Company and product/service branding
- Value propositions and key message development
- Marketing and communications planning, strategies and programs
- Company and product/service launches and re-launches
- Brand standards and graphic design guidelines
- Copy style guides
- Marketing proposals and plan documents
Creative concept and copywriting services
- Digital and social media content
- Blogs, bylined articles, press releases
- Thought leadership white papers
- Search engine optimization (SEO) content
- Advertising campaigns — print, broadcast, online
- Direct mail and marketing programs and tactics
- Company, product and service collateral
- Annual reports
- Promotional programs and tactics
- Employee and recruitment communications
- Corporate presentations
Companies we keep
The companies that have benefited from JFC’s services span a gamut ranging from small start-ups to Fortune 50 corporations coast to coast — Boston to New York City to Atlanta to Chicago to Dallas to Los Angeles.
Whether directly or via relationships with marketing/design agencies, JFC has provided strategic and/or creative concepts and copywriting services to businesses in myriad industries, including [sg_popup id=”1″ event=”click”]financial services[/sg_popup], [sg_popup id=”2″ event=”click”]healthcare and insurance[/sg_popup], [sg_popup id=”3″ event=”click”]technology and telecommunications[/sg_popup], [sg_popup id=”4″ event=”click”]business services[/sg_popup], [sg_popup id=”5″ event=”click”]marketing and design services[/sg_popup], [sg_popup id=”6″ event=”click”]consumer goods and other.[/sg_popup]
The JFC Story
Founded in 1993, John Fatteross Communications, LLC specializes in helping businesses and their marketing partners to plan, develop and implement superior branding, marketing and content strategy and creative solutions.
JFC provides a rare combination in the marketing communications realm: strategic branding and positioning, supported by senior-level freelance creative concepting and copywriting that delivers on the value proposition and its key messages. The result: marketing communications deliverables—digital, social and traditional—that are consistently aligned with brand strategy.
JFC’s client roster spans the country, from Boston to New York City to Atlanta to Chicago to Dallas to Los Angeles to San Francisco.
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